Mysteries of the Universe, Part One

Of the many questions I have about life, the universe, and everything, there's one that has plagued me since the days of my youth:

Why do the Wrigley's gum Plen-T-Paks have 17 sticks? Who settled on the number 17? It's not a good, round number. It's not a multiple of the number of sticks in smaller packs. It's not even a popular number. In fact, the only opinion I've ever heard about the number 17 was from The Archies, who claimed that it wasn't young. It makes no sense. Wrigley's Plen-T-Paks stand firm under my cognitive pressure, defying every piece of logic I throw at them. In fact, I would go so far as to say that Wrigley's choice of 17 sticks of gum defies all logic. The Plen-T-Paks are entropic anomalies, living (so to speak) contradictions, a threat to order and peace everywhere. Let us now rise up and...eh, forget it. It's still good gum. Plen-T-Paks can stay...

...for now.